Holden finally realises Chevy has great brand recognition in Oz?

[gmh308]

Sorry if something has already been posted re this but just saw it as a notice here.

Looks like Holden and the media is finally realising that Chevrolet does have significant profile in Australia and wants to know why we like the Bowtie on our cars! :)


"Holden Corporate Affairs received an interesting media enquiry for a story on why some people are replacing their Holden badges with Chevy badges. If you have done this, are based in Melbourne and you're happy to be interviewed, can you please contact us so we can speak to you? Please email holden.corporateaffairs@gm.com Thx, Andrea"

Of course if the Commodore does rise from the Pontiac ashes and become a Chevy in the US in due course as it should it will be a great thing for the industry in Oz. :)

[macca33]

Well, let's throw the Size 10 on the other foot. What if Holden was considering the cessation of a locally made product and were establishing whether the 'Chev' brand, or derivatives thereof, would be welcomed in Australia???

A lot of people - as we know - are brand junkies and not only in cars - matters not if their choice of brand is fairly ordinary, overpriced, or obsolete, they keep on buying it.

cheers

[Smitty]

Well, let's throw the Size 10 on the other foot. What if Holden was considering the cessation of a locally made product and were establishing whether the 'Chev' brand, or derivatives thereof, would be welcomed in Australia???

A lot of people - as we know - are brand junkies and not only in cars - matters not if their choice of brand is fairly ordinary, overpriced, or obsolete, they keep on buying it.

cheers

hmmm....interesting point
I wonder if that would get us the Camaro and Corvette...

[mmciau]

hmmm....interesting point
I wonder if that would get us the Camaro and Corvette...

No we would get all their FWD Seconds, that if they could work out how to make RWD!!!!!!!!!!!!!!!


Mike

[BECAUZ]

Maybe holden wants to make a "Hitlist" of all those people who replaced there Holden badges with chev one's.

About time too!

[mmciau]

No we would get all their FWD Seconds, that if they could work out how to make RWD!!!!!!!!!!!!!!!


Mike

should read:

No we would get all their FWD Seconds, that if they could work out how to make RHD!!!!!!!!!!!!!!!

[SINISTER R8]

I thought that they were thinking of changing the Holden badge from that notice. I could be wrong but might be about time, it has been running since the VS.

[Marco]

I could be wrong, but I seem to remember that a few years back when Holden was trying to work out what to do with Daewoo, one of the options under consideration was to sell the Daewoo cars here with Chev badges (much as GM does in Europe these days).

Makes you wonder how things might have worked out if we'd had Chev-badged Daewoos at one end of the showroom and Opel-Holdens and Commodores at the other end.

[Tre-Cool]

i changed my badges to chevs years ago because the logo was too bloody big and no one was doing it.

now the only badge my cars have are the front grills and i've left them with the holden lion coz im not paying for to change it.

[awesome _vzss]

I thought that they were thinking of changing the Holden badge from that notice. I could be wrong but might be about time, it has been running since the VS.

+1 there thinking of changing it

[Mikey]

Was in the US for a week about 2 weeks ago. Talked to a few people in the know about the G8. Most knew that it was in fact a Holden Commodore and said that it would do well if it was sold there as Holden Commodore. Funny place this world sometimes.

[moconn20]

Was in the US for a week about 2 weeks ago. Talked to a few people in the know about the G8. Most knew that it was in fact a Holden Commodore and said that it would do well if it was sold there as Holden Commodore. Funny place this world sometimes.

Funny you mention that...
Looking at the G8Boards theres alot of G8 owners over there doing the "holden conversion" by putting standard VE SS front on their G8's.

Just think how cheap it would be if you could pair up the Americans who want VE fronts, and the Australians who want G8 fronts.

Then again, JHP would probably go out of business as a result

[mickeyVX350]

Hmm.. My intial thoughts were with Macca... Maybe some cost shaving through cutting off the 'Holden' brand and making us have Chevs... I don't like the Chev Badge!!! I have pride in what is Australian, therefore my Lion weares a Lion!!!

[vxclubbie]

I agree the lion badge will stay on my car

[smokey777]

they put a bowtie on ill swap it for a lion

[Vulture]

Maybe holden wants to make a "Hitlist" of all those people who replaced there Holden badges with chev one's.

About time too!

+1

What possess people to do this I'll never know. :rolleyes: So what if the badge is big, get over it! Although I suspect this is just an excuse.

I laugh when I see a chev badged SS, even worse when it's an SV6 :lol:
Time VL drivers put Nissan badges on their cars (at least it actually has a Nissan engine :eyes:). The V8 in our cars is NOT A CHEV.

Sounds like Holden are trying to understand the mentality of the person who thinks this is a good idea. :hide:

[blown vess]

I like neither badge so I am having a custom billit grill

[feistl]

I laugh when I see a chev badged SS

I totally agree with you in every sense, but i just gotta ask, why did you single out the SS?

I mean, at least the SS does have a LS1 engine (same as used in some corvettes). Personally i think the bigger joke is on V6 or Pre VT commodores.

Also, it looks just as stupid on the Calais/Berlina as on the SS. So while i do agree in every sense, i dont understand why SS was singled out? :confused:

[moconn20]

I totally agree with you in every sense, but i just gotta ask, why did you single out the SS?

I mean, at least the SS does have a LS1 engine (same as used in some corvettes). Personally i think the bigger joke is on V6 or Pre VT commodores.

Also, it looks just as stupid on the Calais/Berlina as on the SS. So while i do agree in every sense, i dont understand why SS was singled out? :confused:

Saw one on a jackaroo once, go figure

[Vulture]

Also, it looks just as stupid on the Calais/Berlina as on the SS. So while i do agree in every sense, i dont understand why SS was singled out? :confused:

Seems a lot more common on SS than other vehicles.

[smokey777]

bowtie its like the commodore version of ricer

[throttlehappy]

im even tempted to remove the chevy bowtie sticker from my back window....

[Micks]

Prefer the Lion to the bowtie cause it ain't a Chev.
The Chev donk does make the Lion roar.:goodjob:

Cheers
VYT

[calais-346]

bowtie its like the commodore version of ricer

Ha ha thats so true....dunno why anyone would put a chev badge on anything but a chev:spew:

If you go to the trouble of removing the holden badges then leave it debadged at least that looks neat:1peek:

Of course this is just my opinion

[Clubb'N]

Remember guys people have been doing this with HQ's and toranas that have the 307 / 327 / 350 in them for a long time before the ls1 came onto the scene.

I still don't personally like it and think its a bit of a joke seeing the motor is a GM motor sourced to all companies (well most) under the GM brand which is holden chevrolet and pontiac among others

[Tecca]

they put a bowtie on ill swap it for a lion

hahaha:goodjob:

[matt_b84]

Maybe this is the response they are looking for? The public to show pride in the holden brand and publicise it?? Just my thoughts....

[Asymmetry]

I know Holden has to offload GM parts from the export deal that fell through but I personally dont understand why people do it. Anyone who had experienced Chevs, I have in the 80s, will know that Holden is a far superior brand.

[redvxr8clubby]

I could be wrong, but I seem to remember that a few years back when Holden was trying to work out what to do with Daewoo, one of the options under consideration was to sell the Daewoo cars here with Chev badges (much as GM does in Europe these days).

Makes you wonder how things might have worked out if we'd had Chev-badged Daewoos at one end of the showroom and Opel-Holdens and Commodores at the other end.

I've read through the posts about, and I think you might be pretty much on the money Marco. Coincidentally I was thinking about this on my work this morning - no I hadn't seen this thread, just one of those days were I noticed a number of cars with Chev badges - probabably mostly V6's. one VZ Calais I saw with chev badges was a V6. My conclusion while pondering this matter while I was waiting at one set of lights was simple - some just want to personalise their cars, and a badge is just one (relatively inexpensive) way of doing it. That said I do think the badge on the VE's is rather big.

[Vulture]

I submit that if there were a whole bunch of Chev-badged Daewoos out there then the guys who are putting bow ties on their Commodores would think twice...

[moconn20]

I submit that if there were a whole bunch of Chev-badged Daewoos out there then the guys who are putting bow ties on their Commodores would think twice...

hahaha thats a gold idea.

if GM doesnt go for it, then i say we get a bunch of chev badges and start whacking them on every corolla, getz, jazz and i30 we come across

[MJR-57T]

im even tempted to remove the chevy bowtie sticker from my back window....

Dont let them get to you lol
They're everywhere but harmless
Talk it up here but nothings said personaly on a cruise or meet

Only reason i removed my chev grille was due to the custom one i made that suited the original chrome lion.


With regards to the G8 boys converting back to holden SS fronts. Jump on the GTO forums and see how many guys are looking for monaro bars.

[eldan89]

People want to be different, its always better if its not yours, you always want what you can't have.

[MJR-57T]

I've read through the posts about, and I think you might be pretty much on the money Marco. Coincidentally I was thinking about this on my work this morning - no I hadn't seen this thread, just one of those days were I noticed a number of cars with Chev badges - probabably mostly V6's. one VZ Calais I saw with chev badges was a V6. My conclusion while pondering this matter while I was waiting at one set of lights was simple - some just want to personalise their cars, and a badge is just one (relatively inexpensive) way of doing it. That said I do think the badge on the VE's is rather big.

Well said, personalization is the big factor here.
Problem is there's always a group out there that will jump on the flame wagon just for the sake of something to do an a sat night.
Whether it be chev badges, white walls, cannons, those transformer stickers or front fender shopping lists.

As i said before, i changed my chev grille because i finally finished my custom one and haven't thought twice about putting the chev grille back on

[mustanger]

:eek:Can someone please tell me why Chev badges are mostly put on Holdens but you rarely see them on HSV`s ........This is a genuine question because you rarely see them on HSV`s but they are very popular on the Holden models .......:confused:

[MJR-57T]

you'll find that a chev grille was made for most if not all VY-VE holdens from the exec and SS to calais and statesman's etc

Where as HSV owners need to remove that neat looking lion and helmet badge in order to replace with a chev badge.
Plus you buy a HSV to drive a HSV.
You buy a commodore to do what ever you want to do with it.

I just went through my SC mag collection and i'd have to say that a fair amount of cover cars have chev badges including the latest issue

[redvxr8clubby]

:eek:Can someone please tell me why Chev badges are mostly put on Holdens but you rarely see them on HSV`s ........This is a genuine question because you rarely see them on HSV`s but they are very popular on the Holden models .......:confused:

Ah, that's a good question, I guess you want to personalise your car, but not downmarket - I guess HSV owners don't feel a need to go there in that respect.

[SSThunderute]

I submit that if there were a whole bunch of Chev-badged Daewoos out there then the guys who are putting bow ties on their Commodores would think twice...

HAHAHA +1

I bet it would wipe out half the chev badged holden population in Australia. I hope holden does it to be honest!!

[MEAN R O]

the only reason i would put a chev badge on mine is they suit the front end more and give it a much nicer look than the round lion badge. But im sticking with my lion badge until i can get a plain grille made up without any badges.

[MJR-57T]

the only reason i would put a chev badge on mine is they suit the front end more and give it a much nicer look than the round lion badge. But im sticking with my lion badge until i can get a plain grille made up without any badges.

Have fun mate
It took me around 2 months from cutting the guts out to on the car.
Its straight forward to cut and plastic weld but the infill piece is on a strange angle that will cause a little hair loss.
After countless times wasting perforated ally, i decided that project cardboard from the newsagents was the way to go

[timy]

if they changed the holden badge to a chevy, and i bought a new commodore with a chevvy badge, i would then buy an older holden badge and put that on my car!!

australian made AND FU(KEN PROUD OF IT!!!

[VXSS346]

The Chev badge thing was a novelty that started back in about 2001.
Any LS1 powered commodore that had a Chev badge back then was a huge head turner. After all, it was a Commodore with a Corvette engine. WOW!!!!

Fast forward 9 years and things have changed.
The LSX engine has been out for over 10 years (*factory fitted to a Holden*) so a Chev badge really doesn't make any sense anymore doesn't it? :idea: and quite honestly, IMO, its just a wank these days.

:lmao: at the comment earlier in this thread about how people should put Nissan badges on their VL's.
No different to a Chev badge on a Commodore. :limpy:

My 2c.

Cheers :)

[MEAN R O]

Have fun mate
It took me around 2 months from cutting the guts out to on the car.
Its straight forward to cut and plastic weld but the infill piece is on a strange angle that will cause a little hair loss.
After countless times wasting perforated ally, i decided that project cardboard from the newsagents was the way to go

Project cardboard.......please enlighten me :confused:

[Jac001]

I submit that if there were a whole bunch of Chev-badged Daewoos out there then the guys who are putting bow ties on their Commodores would think twice...

As opposed to a whole bunch of holden- badged daewoo's? :rofl:

[steedsy]

:eek:Can someone please tell me why Chev badges are mostly put on Holdens but you rarely see them on HSV`s ........This is a genuine question because you rarely see them on HSV`s but they are very popular on the Holden models .......:confused:

Top question.
I run the Chev badges on my VZ SS, I added mine after a big front end smash and wanted to do something while the car was in pieces and there was going to be paint flying around.

Couldn't aford a body kit so a cheep option to add a bit of individuality was to buy a 150 buck gril kit and have the Chev badges sprayed body colour.

For me I think the chrome strip makes it tie in with the guard flutes on the SS. If I could have bought a loin gril witha full chrome bar on it I would have done that instead, but they are not around.

Why don't HSV's change? Two reasons, first the front bar doesn't accomidate a quick and easy gril change and secondly the HSV badge is not bigger than the fog lights and doesn't stand out like dogs balls!!

For me at least it's not about the brand, it's about the look. You might not like it but you still notice.

[MJR-57T]

Project cardboard.......please enlighten me :confused:

A big sheet of white cardboard that you glued pics out of magazines to when you had an assignment back in year 4

[VX2VESS]

they are asking for the age newspaper and refering ppl to them for the story they are running

[smokeyg]

I was at the Holden plant today and saw a few LHD Chev badged Commodores and Statesmans for export to the Middle East.
I suppose technically some are built with Chev badges even though they are sent overseas. No different to people now putting Pontiac badges on their special edition SSV's.
All that being said, I have a Ziggy grille insert on mine.

[VU_SS_UTE]

Maybe holden wants to make a "Hitlist" of all those people who replaced there Holden badges with chev one's.

About time too!
Well said.

Hopefully they're lining them all up, and getting a 15 yo to remove them carpark style with a flat blade screwdriver!

[surfwagon]

I've read through the posts about, and I think you might be pretty much on the money Marco. Coincidentally I was thinking about this on my work this morning - no I hadn't seen this thread, just one of those days were I noticed a number of cars with Chev badges - probabably mostly V6's. one VZ Calais I saw with chev badges was a V6. My conclusion while pondering this matter while I was waiting at one set of lights was simple - some just want to personalise their cars, and a badge is just one (relatively inexpensive) way of doing it. That said I do think the badge on the VE's is rather big.

I can understand why LSx owners might put chev badges on their cars as the LSx is purely chev to start with.
But what I don't understand is V6 owners putting chev badges on.
The early chev V6 never made it here.
The original Holden V6 and ecotec are based on a Buick engine so why don't they put Buick badges on.
Also the later VZ-VE V6's are made by Holden engine company and then sold around the world to other manufacturers, Alfa Romeo V6 comes to mind.

[Vulture]

I can understand why LSx owners might put chev badges on their cars as the LSx is purely chev to start with.

Guys, the LSx engines are not built by Chevrolet. They are built by GM.

[moconn20]

But what I don't understand is V6 owners putting chev badges on.
The early chev V6 never made it here.
The original Holden V6 and ecotec are based on a Buick engine so why don't they put Buick badges on.


Werent the V6's made in mexico at one stage?

Lets whack some mexican flags on our V6's

[feistl]

Werent the V6's made in mexico at one stage?

Lets whack some mexican flags on our V6's

Wernt the early LS1s built in Mexico as well? I thought that was the reason for the piston slap... was built in Mexico at a cheaper price??

And as above, the LS1 is a GM engine, not a Chevy.

By that logic, all cars based on the VE platform should be badged as Holden.

[hutchzvu8]

Heres a Solution
http://i108.photobucket.com/albums/n38/hutchzvu8/CARS-3.jpg

[slolux]

Wernt the early LS1s built in Mexico as well? I thought that was the reason for the piston slap... was built in Mexico at a cheaper price??

And as above, the LS1 is a GM engine, not a Chevy.

By that logic, all cars based on the VE platform should be badged as Holden.

I believe the early LS1's were built in Canada as well :)

[Phizzle]

Saw one on a jackaroo once, go figure

LOL, I've seen one on a Holden Cruze, the old one, 5 door awd hatchback (model swap with Suzuki Ignis I think???), had an angled cannon muffler and all hahahaha

What I really love is when you get the Chev badged SS's here in WA with the Southern Cross stickers on the back window. Are you being nationalistic? Because if you are, you fail, hard. But Perth does seem to be Bogan central. I'd bet they don't even know the PROPER name for the Southern Cross is Crux.....

[monaro_mad]

FFS the amount of one-eyed narrow minded people around, why don't we all just drive white cars with steelies... Holden, Chev whatever its all GM!

Is the Commodore/Monaro sold as a Chev/Pontiac internationally? Yes

So if you replace the Holden badge somehow you become a wanker and hated by the loyalists? LOL :rolleyes: If you think all the parts are made by Holden then you're in for a shock as pointed out already.

If it came out of a Holden factory its still GM which is why they sell it as whatever they want it to be. A Honda badge would be wrong and deserve much criticism, but this hate for those that change from Holden is pathetic.

[gmack]

I might go and buy a v6 Alfa and put a Holden badge on it!:stick:

[moconn20]

my saab has a SSV badge on it

[VX2VESS]

A lot of parts are made by GM, and Holden, who have those parts made in China. EG some parts of the motors come from China before assembly in mexico.

Probably why they have so many issues....Lifters etc.

maybe a chinese badge....:eyes:

[gmack]

The badges are probably all made in china anyway:)

[REDWON]

Hello guys, I just signed onto your Forum. I am a Yank living in Texas and have thoroughly enjoyed all of the above posts.

I own a "Pontiac G8 GT", which is in fact really a Holden (something or other). I want to thank Holden for supplying this terrific car to the U.S. In truth, GM U.S. has fell on their collective face. Except for the Cadillac Division there just isn't much to cheer about.

The G8 made a huge positive splash over here if you read the American car magazine reviews. Holden can be proud of their product as it is superior.

I love the G8 GT and its style, ride, and drive train setup. It really hit the mark in my opinion.

And, I need to mention why I enjoyed reading the above posts so much. If you get on a U.S. G8 forum board you will find the same posts relative to changing G8s by adding Holden identification or even parts. As somebody said above, we tend to want we don't have. :) My contribution has been the addition of the Holden 6.0 Liter badges on my front fenders and the Holden Red V (not sure what Holden model has this badge) on the truck lid.

From time to time I'll drop by to see how things are on your side of the world. Keep up your support of Holden because they truly make a fine product.

REDWON

[tezzastreasures]

hey all

for someone that wants to put a chev badge on a car that possibly is a chev but not too sure check out the chevrolet spark or the next barina.:goodjob::goodjob::goodjob::goodjob:

cheers tezza

[BigFella]

chev badge and southern cross sticker is ultimate bogan!

most of those cars around my areas are all V6's.

[MJR-57T]

Hello guys, I just signed onto your Forum. I am a Yank living in Texas and have thoroughly enjoyed all of the above posts.

I own a "Pontiac G8 GT", which is in fact really a Holden (something or other). I want to thank Holden for supplying this terrific car to the U.S. In truth, GM U.S. has fell on their collective face. Except for the Cadillac Division there just isn't much to cheer about.

The G8 made a huge positive splash over here if you read the American car magazine reviews. Holden can be proud of their product as it is superior.

I love the G8 GT and its style, ride, and drive train setup. It really hit the mark in my opinion.

And, I need to mention why I enjoyed reading the above posts so much. If you get on a U.S. G8 forum board you will find the same posts relative to changing G8s by adding Holden identification or even parts. As somebody said above, we tend to want we don't have. :) My contribution has been the addition of the Holden 6.0 Liter badges on my front fenders and the Holden Red V (not sure what Holden model has this badge) on the truck lid.

From time to time I'll drop by to see how things are on your side of the world. Keep up your support of Holden because they truly make a fine product.

REDWON

http://www.cartype.com/pics/1620/small/holden_ve_calais_v_emblem_2_06.jpg

and

http://www.cartype.com/pics/1620/small/v8-6litre_emblem_holden_ve_.jpg


Has anyone over your way had a shot at you yet??
Would be interesting too read the thread if they have

[steves87]

I believe the early LS1's were built in Canada as well :)

i dont think holden ever got those.... i think they were vette/camaro only

[CHEECH86]

yea mostly see them on the ve calais, the badges that is. not the ls1

[slolux]

i dont think holden ever got those.... i think they were vette/camaro only

ohhhhhh, thanks for clearing that up for me, was sure some LS1's were canadian at some point in time (but due to brain damage wasn't sure if I was getting them mixed up with ford's v8 windsor/cleveland etc.)!!!!!

:goodjob:

[Darkside]

Another US G8 here that is being transformed into a Hsv Gts. There are a fair amount of guys putting Holden badges on here, but there is also the crowd that rags on us for doing it. Each there own I guess. It might originally show Pontiac but we all know who made it.

[VZMY06SS]

Pretty sure that the L76 is made in mexico too. When doing my cam change the rocker covers had mexico stamped on the inside and there was a tequila bottle behind the timing cover.
The crank bolt was from Canada though..

[moconn20]

Pretty sure that the L76 is made in mexico too. When doing my cam change the rocker covers had mexico stamped on the inside and there was a tequila bottle behind the timing cover.
The crank bolt was from Canada though..

L98 aswell i think. on first start it smelt like burritos

[morpheousssv]

The comment earlier about rebadging started in 2001 is a bit behind the eight ball !! We were doing this back in 1975 with our panel vans (they were all the rage back then) electric blue was the colour of the badge from memory.

[Blown 540]

Without Chev badges there would be 5197543 threads on forums worldwide that would not exist including this thread.

[V-Car]

The comment earlier about rebadging started in 2001 is a bit behind the eight ball !! We were doing this back in 1975 with our panel vans (they were all the rage back then) electric blue was the colour of the badge from memory.

Way before that, GM started rebadging Holdens as Chevs in the 60's like these in South Africa.

http://www.members.iinet.net.au/~reccie/1971ChevSS.JPG
http://www.members.iinet.net.au/~reccie/1971ChevElCamino.JPG

But i reckon Macca33 is on the money about a name change for Holden.

Holden are 'testing the water' with this to get a feel for peoples thinking and acceptance of Holden's becoming Chevrolet's here in the future.

There is a big push by GM worldwide to build Chevrolet's brand recognition and this is probably just another step down the road of demise for the 'Holden' brand..

http://blog.wardsauto.com/bmcclellan/2010/03/22/chevrolet-taking-no-prisoners-in-building-global-brand-recognition/

[morpheousssv]

yr spot on V-Car that is were we sourced our badges from all those years ago

[Ryzz]

i dont think holden ever got those.... i think they were vette/camaro only

The C4B LS1 Motor (GTS) was assembled by Calloway in Canada

[Smitty]

Sorry if something has already been posted re this but just saw it as a notice here.

Looks like Holden and the media is finally realising that Chevrolet does have significant profile in Australia and wants to know why we like the Bowtie on our cars! :)


yep..now an article in The Age about this.....

http://i6.photobucket.com/albums/y233/smitty1955/Car%20Pics/2229_001.jpg


luv the bit about the strange yellow distorted thing.... :rofl:

[steves87]

yep..now an article in The Age about this.....




luv the bit about the strange yellow distorted thing.... :rofl:

thanks for posting that! :goodjob:

[steves87]

The C4B LS1 Motor (GTS) was assembled by Calloway in Canada

arent they in 'Old Lyme, Connecticut, USA ' ?

they outsource to a canadian company? make sense i spose as thats where they sent the late model camaros to get the ss option.... unless it is just the hq in the us

[KrisR]

Guys, the LSx engines are not built by Chevrolet. They are built by GM.

Bingo. From memory the only 3 GM Divisions that used the powerplant range are Chevrolet, Pontiac and Holden.

RIP Pontiac :(

[VXSS346]

Great find Smitty :goodjob:

Might make a few think. :idea:

[VX2VESS]

yep..now an article in The Age about this.....

http://i6.photobucket.com/albums/y233/smitty1955/Car%20Pics/2229_001.jpg


luv the bit about the strange yellow distorted thing.... :rofl:

thats why holden were asking for input, for this article by the age

An industry that make these, grills etc? doesn't holden make them, they put them on exports and sell them via dealers to anyone that wants them. (that would have changed the sorry a bit)

My opinion in the case of the VE many do it to get rid of the oversize dinner plate badge. the easiest way is to by a genuine grill etc to replace it.

I prefer no badges at all, it easy to clean and polish and looks cleaner...but I also like the chrome strip on the grill the chev one has rather than just a grill.
like the other thread on this the grill it would be good to have this chev grill design but with no badge at all, or a tiny Holden badge. maybe holden should make these as well then don't need to worry about rebadging

The rear needs something to cover up the holes, without have to weld and repaint the boot.

Actually if they stop putting holes in the panels for badges would be better....

[V-Car]

arent they in 'Old Lyme, Connecticut, USA ' ?


Thats correct Steve, the Ls1's were built at St Catharines, Ontario in Canada, then shipped to Callaway in Connecticut.

[steves87]

Thats correct Steve, the Ls1's were built at St Catharines, Ontario in Canada, then shipped to Callaway in Connecticut.

all falling into place:goodjob:

[Ryzz]

Thats correct Steve, the Ls1's were built at St Catharines, Ontario in Canada, then shipped to Callaway in Connecticut.

Thx mate, i knew i had to be close! :rolleyes:

[gmh308]

An industry that make these, grills etc? doesn't holden make them, they put them on exports and sell them via dealers to anyone that wants them. (that would have changed the sorry a bit)


Yes LOL! Chevy Bowties and Pontiac badges are available from some Holden dealers!

Holden external comms director lost her chance to capitalise on this piece of news by expanding on the history of Chevy and the Bowtie and the early relationship between Chevrolet and Holden when 57's through 67's or so Chevys were assembled in Oz from knocked down kits in RHD.

Chevy was sold as a large premium Holden related car back then.

She could have also leveraged the fact that Holden exports Oz built Chevy badged Commodores to the middle east and other markets.

But maybe the journo torched that info.....:confused:

[TUFGN3]

as far as I can tell the local dealer is selling them off the showroom floor with the chevy badges, kind of odd for a HOLDEN dealer to be doing. Its no different to put the chev badge on an SS or a V6 as they were all (or were) sold over overseas in the middle east as chevs, still doesnt make sense to me why they would do it though.

[Vulture]

We live in a (mostly) free country so people can put whatever they like on their cars even if it is of questionable taste :1peek: :lol:
The article was good

[The_Senator]

For me, the Holden "LION" on the front grille is WAY too big.. It just consumes that front area. Over years it has gotten bigger and bigger and bigger - detracting from the front of the car i believe

The Chevrolet one has a nice "flow" to it, and neatens the front grille area.. When i see one driving, it looks more of what SHOULD be there. Holden should have done one with the silver sides, and flowing into a SMALL Lion in the middle. More in line with what they did with the VZ Adventra Grille..

The rear ones are not so bad - the Grille is the one i have issues with.

The aftermarket ones that are being done, still look out of place with the BIG circle. If we could have a MESH ONLY option with a SMALL lion, A-la HSV, then that would be a massive improvement.

Judging someone because they change they look of a car with an OFF THE SHELF, MANUFACTURER PRODUCED grille is pretty ridiculous. And most people colour code the CHEV to the car, so it stands out less..

That's my thoughts..

[VY18s]

I never used to like the idea, but over time I've come to accept it. I must admit alot of the time the Chev badges look like they should've been there to begin with.

I've always liked the Chev bowtie though. People can do what they like to their cars as far as I'm concerned. It would be like someone buying a SSV with a G8 grille, and turning it into a G8.

Thinking about it there's not alot of difference compared to people with replica XU1s, GTHOs etc. Sure the make is still the same, but the principle isn't much different. It's just a badge at the end of the day.

In saying that I could throw a Nissan badge on my VL, but I wont. Why? Nissan, and Holden aren't sister companies like Chev, and Holden are. Not to mention Nissan never sold a VL as a Nissan unlike certain Holdens being sold as Chevs in different parts of the world.

I guess people with Chev badged Holdens are "keeping it in the family".

[V-Car]

Yes LOL!
Holden external comms director lost her chance to capitalise on this piece of news by expanding on the history of Chevy and the Bowtie and the early relationship between Chevrolet and Holden when 57's through 67's or so Chevys were assembled in Oz from knocked down kits in RHD.


Many different brand vehicle bodies were built by Holden here going back to 1919 when James Alexander Holden formed Holden's Motor Body Builders from J.A. Holden & Co. a saddlery business he started in 1856 in Adelaide.

Originally only the running gear and chassis' were imported with Holden's building the bodies locally for not only Chev, but other manufactures like Ford until the Geelong plant opened in 1925.
Bet you didnt know that Holden used to build Fords. :)

GM bought HMBB in 1931 forming General Motor's Holden starting a long run of CKD assembly of Chevrolet, Pontiac, Buick, Oldsmobile, Cadillac and Vauxhall right up till 1969 when the last Chevs and Pontiacs were built here.

The first 'real' Holden was actually a still born post war small Chev called the Cadet that GM decided would make a great base for a locally grown car, the 48-215. The 56 FE was the first locally designed Holden and the rest is history.

Holden did import a few GM vehicles in the 70's and converted them to RHD in house until the Statesman and Caprice took over as Holdens large car.

[VX2VESS]

In saying that I could throw a Nissan badge on my VL, but I wont. Why? Nissan, and Holden aren't sister companies like Chev, and Holden are. Not to mention Nissan never sold a VL as a Nissan unlike certain Holdens being sold as Chevs in different parts of the world.

.

no but mazda did

[VX2VESS]

For me, the Holden "LION" on the front grille is WAY too big.. It just consumes that front area. Over years it has gotten bigger and bigger and bigger - detracting from the front of the car i believe

The Chevrolet one has a nice "flow" to it, and neatens the front grille area.. When i see one driving, it looks more of what SHOULD be there. Holden should have done one with the silver sides, and flowing into a SMALL Lion in the middle. More in line with what they did with the VZ Adventra Grille..

The rear ones are not so bad - the Grille is the one i have issues with.

The aftermarket ones that are being done, still look out of place with the BIG circle. If we could have a MESH ONLY option with a SMALL lion, A-la HSV, then that would be a massive improvement.

Judging someone because they change they look of a car with an OFF THE SHELF, MANUFACTURER PRODUCED grille is pretty ridiculous. And most people colour code the CHEV to the car, so it stands out less..

That's my thoughts..

If they had a chev style grill with a small Holden badge or no badge option they would sell like hotcakes.
the so called aftermarket companies should do this instead...

[v8dude78]

The comment earlier about rebadging started in 2001 is a bit behind the eight ball !! We were doing this back in 1975 with our panel vans (they were all the rage back then) electric blue was the colour of the badge from memory.

:goodjob: Back then it was all the rage and it was kinda like if your saw a HQ through to HZ with a chev badge on it you knew he didnt have the piddly little 5 LTR in it.

Even when i had my VC commodore always wanted a chev motor in it now i have a VX and it does have a chev motor in it and thats why i changed the badges and put the chev ones on.

[MJR-57T]

If they had a chev style grill with a small Holden badge or no badge option they would sell like hotcakes.
the so called aftermarket companies should do this instead...

Im thinking about cutting my old chev grill up and just leaving the bars. Would take a little work but might come up a treat.

[05guy]

Maybe holden wants to make a "Hitlist" of all those people who replaced there Holden badges with chev one's.

About time too!
Yes i have chev badges on my grill and wheels because i'm paying for the car and everything on it and i like them . This list can go on and on the guys that put the DOOF DOOF stereos in there cars are they wrong ? or the guys that 20" chrome ricer wheels on there cars ( that i think belong on evos and wrxs:eeeeek: ) are they wrong ? or the guys that put murals on there cars that were a big hit in the 70s with the panel van guys are they wrong ? No because this not a restorers forum or communist russia and i've looked and looked and i can't find the list of guide lines that i MUST follow to modiffy MY car . When someone else starts to hand over some holding stuff to pay for the mods then i'll do things there way untill then i'll keep doing things my way

[smokey777]

the funniest part of this thread is the title


Holden finally realises Chevy has great brand recognition in Oz

i mean what a joke lol


and 05guy all commodores now are aussie RICERS cause they all have 20"+ chrome ricer wheels, they all have DOOF DOOF. not much difference between a RICER & a dunnydore nowdays

[deverson1]

Chev badges on commodores of any type is just so :limpy:
Face it you bought a HOLDEN get over it
:soap:

[05guy]

[QUOTE
and 05guy all commodores now are aussie RICERS cause they all have 20"+ chrome ricer wheels, they all have DOOF DOOF. not much difference between a RICER & a dunnydore nowdays[/QUOTE]

My point is that after being called a wanker before today for having the dreded chev badge on my car i think we all have the freedom to change our cars as we like to. No i don't like the big chrome wheels or the loud stereos but it is ok if other people do . I think it would be rather boring if we all carbon copied or cars and made all look the same .

[Jag530G]

Putting a Chev badge on is simply trying to make a common car unique, unfortunantly so many people have done it.

If you own a Commodore and want it to be unique, try Opel badges that Holdend fit for the cars exported to Brazil, for those of you with an HSV, try the Vauxhall VXR badges used on the UK versions.

I remember 10 years ago guys putting Opel badges on Astra's (TS, AH) Vectras (JR, JS, ZC) and the Barina (XC)

I can't see mself puttng Pontiac/Chevrolet/Vauxhall badges on my Monaro though.

Cheers, Matthew

[MJR-57T]

Putting a Chev badge on is simply trying to make a common car unique, unfortunantly so many people have done it.

If you own a Commodore and want it to be unique, try Opel badges that Holdend fit for the cars exported to Brazil, for those of you with an HSV, try the Vauxhall VXR badges used on the UK versions.

I remember 10 years ago guys putting Opel badges on Astra's (TS, AH) Vectras (JR, JS, ZC) and the Barina (XC)

I can't see mself puttng Pontiac/Chevrolet/Vauxhall badges on my Monaro though.

Cheers, Matthew

They still do put the Opel badges on the Astra's and Vectra's. Ive seen heaps around here with the little lightening bolt in a circle.

[Tyre biter]

To the original post;


..."Holden Corporate Affairs received an interesting media enquiry for a story on why some people are replacing their Holden badges with Chevy badges. If you have done this, are based in Melbourne and you're happy to be interviewed, can you please contact us so we can speak to you? Please email holden.corporateaffairs@gm.com Thx, Andrea"

Has anyone actually been contacted by Holden and if so, what is this all about?

Cheers, TB

[bonners]

The old chev badge debate. Always gets a good chathappening.

I wont deny the fact. I have chev badge front and rear.

But I wanted to do it for a couple of reasons.

A) wasn't a big fan of the size of the Holden ones. I am proud as punch to own and drive my Holden. It was a pure styling thing. But that leads to b)
B) I drive a 60th Ann SSV which has the chrome door handles. So, I got the rear chev badge and grille bowtie colour coded in phantom and the chrome on the grille and chrome on the rear badge tie in nicely with the door handles.

To me it's always about what you want.

[moconn20]

To the original post;



Has anyone actually been contacted by Holden and if so, what is this all about?

Cheers, TB

Read back through the thread, it was for an article in the age, link is posted a couple of pages back.

[Tyre biter]

Read back through the thread, it was for an article in the age, link is posted a couple of pages back.

Thanks but that is more of a third party discussion as to the merits and motivation for replacing Holden badges with Chev badges. What I am interested in is learning from someone who has been contacted by Holden, exactly why they (Holden) are wishing to speak to folks with Chev badges.

Cheers, TB

[moconn20]

Thanks but that is more of a third party discussion as to the merits and motivation for replacing Holden badges with Chev badges. What I am interested in is learning from someone who has been contacted by Holden...



"Holden Corporate Affairs received an interesting media enquiry for a story on why some people are replacing their Holden badges with Chevy badges.



they are asking for the age newspaper and refering ppl to them for the story they are running


Youre welcome

[Tyre biter]

Thanks for that - given the article shown here didn't mention any why's and who's, it seems there is more articles to follow then...

Cheers, TB